28 May 2007

Cake Or Death


I'm probably going to get shouted at a lot for this one...but.

There’s been a lot of talk lately about music piracy. The message is that if it doesn’t stop, a lot of progressive rock bands will go out of business and the genre will die out forever.

My gut feeling is – and?

There’s been some speculation that unless piracy is stopped, all new music will die. Oh, do fuck off...

If anything, it’ll grow beyond anything we can comprehend at the moment. I’ll bet anybody £1,000,000 that new songs will be released for public consumption every week for the rest of my life and my son’s and my grandchildren’s life too. Who cares if we pay for it. Most people make music for the fun of it, perhaps the future of music is with the gifted amateurs. Maybe that's precisely what music needs - a bit of a clear out from all of us in the moaning old boys brigade that should have retired years ago.

Music and media piracy has been going on since the beginning of time. If any of you have been to Thailand, you’ll know what I mean. You can buy DVDs of films before they’re even on general release. When I was there, you could even buy a copy of "Raiders Of The Lost Ark 4". I wish I had now in hindsight...

Does anyone remember the “Home taping is killing music” campaign in the 80’s? Oh, how we all frowned and looked concerned. This'll be the death of music we cried. Well, if I remember rightly, the world didn’t end did it? We, the record buying public, still managed to make multi multi millionaires out of Sting and U2 and The Police and Michael Jackson and Bruce Springsteen and Dire Straits and Prince and Madonna and Genesis and Elton John and Enya and then later, Britney Spears and Take That and The Spice Girls and Christina Aguilera and Eminem and Robbie Williams and Dido and and… do you need me to go on?

If the small acts are struggling, it’s because they’re small. You can’t have the big without the small. That’s life. Sounds really harsh I know, but not everyone can start a band and expect to end up being Bono. Maybe your Chi was out of alignment on the day you started your band. We can't all be rock stars. Shit happens. Deal with it.

If I may be so bold, perhaps sales of prog rock are down because, with a few notable exceptions, these days it’s mostly self referential, smug, cliché ridden arse gravy. Milliontown only sold about 9,000 copies I think, but you don’t hear me complaining about it. Frankly, I’m not surprised it sold that badly, it’s got a 26 minute long song about zombies on it for fuck’s sake. Who are we kidding here?? Prog’s time was the 70’s, just as psychadelia was a product of the 60’s. It’s simply not relevant anymore. You don’t hear “In The Mood” on XFM do you? Or The 5th Dimension? We don’t hear them on contemporary radio anymore than we should expect to hear “Supper’s Ready” on the Chris Moyles show tomorrow morning.

We are a novelty sideshow. Up there with people who do classic battle re-enactments on Sundays or who think they’re actually living in The Matrix. And those of us who can accept that with a wry smile and still enjoy the ride are all the better for it. We know who we are and are confident enough to be happy with that. But those of us who take it too seriously and think such a tiny corner of the universe actually has the capaicty to afford us some kind of living are going to lose. It's a case of evolve or die ufortunately. A good case in point would be Marillion. I totally admire what they've done to combat adversity and it's great to see a band like that bend the rules to their own advantage. If only other bands would take some time to be inspired by that rather than bitter about the unfairness of it all, they might see a similar reversal of fortune occur slightly nearer to home.

Musicians making records are no different from chefs making food. If you’re still serving up the same food you were making in 1975, no wonder your restaurant is in the shit compared to the nearby Gordon Ramsay establishment... Yes, piracy is bad and it is having a big effect on sales, but prog's hardly doing itself any favours with all this mellotron and widdly widdly shit is it? I mean we're hardly selling ourselves as a vibrant, must-have music genre worth fighting for are we? A few well-meant MySpace domains isn’t going to make it go away. The people that download aren’t doing it maliciously, they’re simply taking the path of least resistance to obtain the things they want. That’s been the way of things since we started walking on two legs and probably even before that actually.

Frost is my hobby. My Grand Designs project. My Harley Davidson during my mid life crisis. It’s a thing to be enjoyed for what it is. If every single person downloads the new album, to be honest, I won’t really care. I will still probably make another one. I’m not doing this to make a living. I already have 2 other livings and that’s my point. I’ve had to evolve both as a musician and as a businessman. I stopped doing music entirely in my early 20’s to go and work in radio because I could clearly see that my stars were not in alignment to be a global superstar. Therefore I stopped pissing about with it and got on with something that could sustain me financially and be creatively fulfilling at the same time. I have no sympathy for those that “hung in there” and failed because you make your own luck when things get shitty. It was largely fluke that I got into songwriting in my 30’s and even now, I fully expect it to stop tomorrow. I’d be an arsehole if I didn’t. That’s why my main line of work is actually writing music for TV and Radio. You’ve gotta have a Plan B.

For all I know, Inside Out could ring me tomorrow having read this and drop me on the spot for being an opinionated twat. So be it. That’s their prerogative. I hope that’s not the case obviously, but again, I have a plan B…

The music industry is a cold, hard, financially motivated place to spend your time. And this isn’t a new thing, this has been the way of things since popular music came into being. Please don’t kid yourselves that this is a bunch of caring, sharing businessmen who want to see you express yourself as an artist. Elvis took 50% of the writer’s share when he covered their songs. That was the deal. A well know female pop star even now buys you off of the songs you write with her so that it’s credited entirely to her on the sleeve notes. TV companies take half your publishing when you write music for them. With no negotiation. You have to give half your money away just to be involved. There’s no point rolling your eyeballs and tutting because if you can’t hack it, I and many others like me will happily take your place in the queue. That’s the reality of it. Evolve or die.

The high street in my village is dying on it’s arse at the moment and everyone is up in arms about it, but again, I find it hard to be sympathetic. How can the village bookshop compete with Amazon? It can’t so why pretend that it can. The village ironmonger (outgoing) has even gone to the papers about his plight, but everytime you go in there and ask for something, he tuts and says he has to order it in. In the case of the axe I bought from him that was 2 fucking weeks! I could have driven to B and Q and sorted it out in 15 minutes, but I hung in there as a show of support. Fat lot of difference that made.

When Wife went in for a replacement part for the strimmer, he denied the part she was after even existed and gave her proper 1940's style sexist rhetoric about knowing what you're talking about before you go in asking for things.

Sorry, but that’s not how people do business in the 21st century. I don’t want that shit in my village, I want a great delicatessen, a wine merchant, a dry cleaners, a branch of my bank, a fishmonger, a butcher and a shop where I can buy baked beans and bog roll at 11pm. I won’t miss the 4 estate agents, the rubbish Ironmonger, the electricians that’s only open 3 days a week and the 2 hairdressers frankly. See ya.

The greengrocer, however, is branching out into deli stuff and locally made and grown food. Really good Sussex made products. You can buy stuff in there that you can't get in Sainsbury's and they're doing really well. And that's my point, there ARE ways to make a living as an artisan in these ghastly times, you just have to be prepared to be a bit more lateral with your definition of what it is that you do. Again, I present them Marillion boys as testament to that. And UB40 for that matter. And Enter Shikari (initally).

And so if piracy does eventually kill all music, and we lose prog as it stands now, nobody will mourn us, they’ll just move onto Playstation games or whatever else costs “too much”. Then we’ll just start again.

And by the way, I buy ALL my downloaded music, my CD’s, my sample CD’s, my music software and all my plug-ins. I have the reciepts, the free updates and online support to prove it. I believe it’s good Karma. And it's all tax deductible.

But I suspect I’m in the minority of the musicians reading this who do.

So who’s the fool? Me or you?

QED.

12 comments:

jem said...

I totally agree with you anon, but isn't is conspicuous that this is one of the lowest scoring comments pages on this blog?

Jeff said...

Wow, silence. Not a lot of comments. Jem, are you invited to parties anymore?

Anonymous said...

I like albums.... I could get my local shop to get an album in so I can listen.

Imagine it...

"I'd like to listen to the Parsnips Psychedelics latest album please"

(Teenage shop assistant) "Huh??? Never heard of them, they an old band?" [thinking WTF - this is a real wierdo]

"Nope, current band, the album was released last week, can I listen to it?"

(Teenage shop assistant) We don't have that in stock

"Can you order it so I can listen?"

(Teenage shop assistant) You wanna buy it? If you do, I'll order it.

Here is the basic issue I have.

I can't walk into my local high street shop and listen to this stuff.

I like whole albums and I want to listen before I buy. I'm not rich but I do spend a lot of money on music. I have weird music tastes and theres too much music I know I want to take a risk on something I'm not sure I'll like.

The US radio stations are struggling and (I'm being honest) in the wrong timezone.

Artists websites have 30 seconds of each track, so we can sample. WTF - how is 30 seconds going to persuade me I like a 26 minute track!!!?

I can listen to maybe 2 tracks on MySpace. I like whole albums, I'm not spending 10 or 15 quid for a couple of tracks (I'm NOT rich).

How am I supposed to try this music before I buy it? Why do people think I'm rich enough to buy blind with no returns policy (independent sellers understandably don't offer this service).

Richard said...

Can I just say how refreshing it is to read a post like that, from a fellow musician, who knows what they're talking about and offers a different viewpoint on this whole issue, rather than just shouting 'IT'S BAD!' or 'I DON'T MIND!'?

Nice one, Jem. And good job on Milliontown - my copy finally arrived in the post today and it's a cracker. Looking forward to the next album!

Hansi said...

Hi Jem,

I have read your message and must say that I actually don't understand where you are heading with this. Maybe it is because I'm from Sweden and don't get the finer nuances.

Can you clearify what it's all about?

Do you mean that it is ok for people to take other's work and give it away for free?

I have not, like you, worked with pop artists and the "commercial" side of the music industry, but I can tell you that there is nothing cold or egocentric about what me and my collegues, who runs small prog labels, are doing.

I also feel that any artist should have the right to get something in return from the one's who enjoys his/her work. Don't you agree?

I might be wrong, but I am under the impression that you are quite apathetic about artists situation.
Or have I misunderstood?

wonders,

Hansi
(Label Manager at Progress Records and member of prog bands Cross & Spektrum)

Anonymous said...

You what was the most amazing thing about that blog entry?

The amount of typing!!! You're a keystroke monster. :o)

PapaJ

Anonymous said...

Wilco is another band that has developed a creative business approach for developing their music.

Progressive music was a casualty of the record labels. I'm in heaven rediscovering it.

But with so much new music and so many people experiencing music that wasn't available without the internet, the old business model of a few mega musicians making all the money in the industry - just doesn't work anymore.

L.A. times printed a story analyzing that P2P wasn't as big of a threat as labels are claiming. They looked at the growth in independant music (direct sales) and concluded that more than made up the difference in sales.

Dick Dale offers some interesting business advice as well. http://www.youtube.com/watch?v=8AJxc3Lxn4o

Anonymous said...

There's a discussion about your blog on this prog forum:

http://progressiveears.com/default.asp?bhcp=1

Chris said...

Hi Jem
in principle I agree with you. My first gig was in 1968, and things were no different then than they are now. I was skint then, and I am now, only I had a plan b too hehe.
I got back in to it big time again in 2004, made an album that went down great, then another then another.Have I made any money...no...am I down about it ...no.
the few people I have met that have done extremely well in this business, well I wouldn't want to be them either, so the answer is do it first because you want to, and if you make a few quid, let me know how you did it.
Prog is old now,I am moving on, in fact the last album was teetering on Gothic metal, and you know what, I may go even further in 2008...we shall have to see, there are a lot of people out there who have my music, where they got it from , well who knows, but I am just glad that once they have it, they like it.

scooterm said...

http://www.pandora.com ... I never would have heard of you or Milliontown but for that site. It's just too difficult otherwise to swim through the oceans of crap to find the few gems.

JeffMc said...

http://www.news.com/8301-10784_3-9812667-7.html

Interesting about RadioHead's experiment.

Oh, okay, I am friggin bored today.

Felipe said...

I just wanted to say that I'm really happy that today I bought my copy of Milliontown. I had it on mp3, but I wanted to have it original. I'm from Chile, so it is very difficult to get to know this kind of music unless you have internet.

My english is not perfect, so sorry if anything sounded wrong.

I'll be waiting for your next album!

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